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| Contractors World UK & Ireland |
2011 Volume 2 Issue 1 | |
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| Tweet this page Tweet BREAKING NEWS • Shortlisted bidders for the Bank Station Capacity Upgrade project • Manitowoc to sell Potain cranes direct to UK customers • CECA welcomes CSCS Chief Executive Appointment • Queen's Award for world No 1 JCB backhoe • Parkway returns as dealer for Manchester
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 PAGE 29 
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SITE EQUIPMENT
A Contractors World exclusive article - proud to be a media partner with the Plantworx event |
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PLANTWORX - shaping the show and how demonstrations are key. Despite the usual quiet time for business over the Christmas and New Year periods, the PLANTWORX team remained busy developing the event and selling exhibition space. With just sixteen months to go until the inaugural event takes place at Stoneleigh Park, Warwickshire (14-16 May 2013) the show’s organisers had their work cut out for them over the festive season, and whilst enjoying the odd mince pie or two, shaping the event and its zones remained priority! PLANTWORX exhibition director, Simon Frere-Cook reported on the latest developments from the organisers’ camp, “As a team we are delighted and very grateful for the support that we continue to receive throughout the industry and as we head towards the end of January we have 50 exhibitors committed to the event and Angela Spink (PLANTWORX sales manager) is being kept very busy dealing with inquiries from others - space is selling fast, so I would encourage those of you who are not yet committed - not to delay too long in making your decision to join us.” Space is indeed selling fast - to-date over 43% of the show stand space has now been sold. The demonstration areas of the show have also proved incredibly popular, with key exhibitors securing their plots well in advance of the show. Such has been the early interest in displaying kit in operation at PLANTWORX that 79% of the demonstration plots in the ‘Dig Zone’ have already been snapped up.
The official description of PLANTWORX 2013 is ‘The UK’s Dedicated Working Construction Exhibition’. Here the operative word is ‘working’ and the intention is to create a really profitable day, away from the site or office for visitors, by presenting meaningful demonstrations of the latest machines and attachments. The latest in tracked dumpers from Wacker Neuson will be one of the attractions at Platworx 2013 The Dig Zone at PLANTWORX will provide plenty of opportunity for the newest earthmovers and site equipment to be evaluated in action. Exhibitors with demonstration plots will be actively encouraged to stage realistic displays to show exactly how their products can make sites safer and more productive. A particular focus will be on promoting the correct selection and use of attachments and instrumentation to carry out different tasks much more efficiently. Having visited construction equipment shows since 1963 as a student, plant advisor (with a major UK contractor) and member of the construction press, Nick Johnson has established strong views on what constitutes a worthwhile exhibition demonstration. He has agreed to help the PLANTWORX organisers work closely with those companies taking demonstration plots to ensure that his valuable resource is best used to really highlight the operational and economic benefits of new products.
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| PAGE 29
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Contractors World Magazines are published by VVV Limited Publisher: Roger Lindley Page updated: January 2012 |
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Contractors World is many magazines in one - construction news for latest information (read our daily news pages) and a site equipment magazine featuring site reports from around the world and reviews of construction plant and equipment as it is introduced. Written specifically for earthmovers, quarry management, plant hire executives, and others with an interest in the construction and related industries. |
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Contractors World, CP&E - Contractors Plant & Equipment and the Contractors World - UK & Ireland Edition are independent publications published through CWMag by VVV Ltd. The mention of companies and/or products within the editorial pages or in advertisements does not infer any endorsement by the publisher or editors. All editorial is freely given, without conditions and at the sole discretion of the editor. Opinions expressed by contributors are not necessarily those of the publishers. Other than saving and distributing in complete page formats, copying, reproduction, decoding or disassembly of content or computer code by any means of any part of the publication is prohibited unless prior approval is provided by VVV Ltd in writing and confirmation received of agreement with any terms and conditions applicable. PDF version may be downloaded for personal use but no content may be used for promotional purposes or copied to web sites. All images and video content are subject to copyrights. |
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‘Meaningful’ demonstrations are planned for PLANTWORX 2013
Nick Johnson (right) says, “It is very easy to attract attention by having well known machines ‘dance’ or build ‘mountains’. But an exhibition presents an excellent opportunity to really help get new concepts noticed and established. The trick is show off new products operating continuously in a realistic setting so that, when visitors stop and watch, their full practical advantages can be immediately grasped.”
